Place Is More Than a Name

I've noticed a tendency among St. Louis cub reporters to bestow identities to certain districts or neighborhoods that were previously undefined. My neighborhood, Dogtown, for example, was recently reported to extend as far west as Blendon Avenue near the city limits. More disconcerting was its designation as an "increasingly hip place to live" by yet another reporter. Even more inventive was a reference to an area of downtown that includes the Federal Reserve Bank, which was described as being the "central financial district."